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Communicating Your Strength
It’s a scary time for the U.S. economy, and an awful time to be a bank. On the other hand, there has never been a better time to be a credit union than right NOW. This is our moment to shine, a beacon...
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Can we leave behind the term “home banking” yet?
It has come to my attention that some credit unions are still using the term “home banking” as the name for conducting online transactions. I’d love to see this term vanish from the face of the earth....
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Social Media Marketing University
We here at EverythingCU.com have built up quite a library of recorded webinar workshops on social media. In fact, taken together, you could say we’ve created a Social Media University for credit...
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Geolocation is now rewarding
This past weekend, I travelled with my family down to Baltimore for a reunion, including catching a ballgame at Camden Yards. While we were there, we stayed at the Crowne Plaza hotel in Timonium, MD....
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Video tutorial: CU Marketing Budget Report
This video is quite a bit longer, 10 minutes, but it explains in depth the Credit Union Marketing Budget Report, how it works, and some of the many methods of peer comparisons it offers. These...
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Social Media is not a waste of time for most Credit Unions
Fully five years into the social media revolution, a job opening for a social media position at a credit union was posted on EverythingCU.com just a week ago. I was very excited about this development,...
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Marketing your CU’s Credit Cards
Right now, it’s a little bit more than a month away, but I’m nevertheless already excited for EverythingCU’s next webinar, How to Determine Your Credit Card Portfolio’s Marketing Needs which will be...
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Ed Filene on embracing social media
There has been a long-running topic on EverythingCU.com about how to get management on-board with social media when they are dead-set against it. Over the last couple of years, many suggestions have...
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It starts at home
Do you ever wring your hands that more people don’t know what a credit union is? You’ve sent newsletters, done radio ads, put up billboards, and still so many people don’t know? Well, I’ve got a really...
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The Launch of Loan Switch
EverythingCU.com’s new product, Loan Switch, is finally here! Loan Switch is a brand new online product that enables your current members to refinance all of their loans that they have with other...
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